Silver Hammer (UK) Ltd.

Formed in 2000, Silver Hammer aimed to bring a new style of media relations and marketing to the promotion of sports and outdoor brands. Since then we have mounted and sustained campaigns for a number of the worlds well-respected, premium brands and leaders in their respective markets. We bring a sense of individuality to our work by fashioning the bigger idea that will create a lasting impression and make a bigger splash. Our philosophy is to take all the individual strands of the marketing effort and weave them into a richer tapestry designed to position the brand effectively, raise its profile and above all create respect and affection for the brand and the company, its heritage and authenticity and its standing, principles and values. We illuminate the products unique selling proposition and the company's status. My background is in advertising and politics at a time when they didn't quite go hand in hand. I was for a while an adviser to the Labour Prime Minister Jim Callaghan and a special adviser to Shirley Williams on media and communications, helping to launch the SDP. It was an exciting period, and for a special moment at that time, we thought we were breaking the mould of two-party politics. The name Silver Hammer was taken from a Beatles song about a medical student called Maxwell Edison, who uses his silver hammer to murder his girlfriend Joan, then his teacher, and finally the judge during his murder trial. However despite the grimness of the story-line it is an upbeat and rather bouncy song with more than a modicum of black humour. The black humour was introduced after a conversation with Spike Milligan who was mimicking Blue Beard, surrounded by the police in his Chateau. The police called out to him to surrender and then posed the question that was on everybody's lips: How many of your wives did you really dispose of Blue Beard? To which Blue Beard blithely replied: How should I know, I'm a serial killer not an accountant.

Industry

Public Relations and Communications Services

Company size

1 employee

Headquarters

London

Type

Privately Held

Founded

2000